Email Marketing Packages

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• Data Management (click to expand)

  	Lite	Standard	Pro
  Number of contact records in database	500 limit	5000 limit	Unlimited
  Campaing report storage period	6 Months	1 Year	2 Years
  Automatic bounce handling
  Data cleanse and de-dupe on upload
  Amend contact details on-screen
  Automatic ‘sign-up form’ feature
  Suppresion list management & bulk unsubscribes
  Number of mailing lists / address books	1	5	Unlimited
  Number of customisable data fields	1	5	10
  Custom adjustable hard and soft bounce management thresholds	Fixed	Fixed
  Mappable data, on import
  Data integrity scoring
  Domain suppression
  Export soft and hard bounces and unsubscribes by date range, campaign or total amount
  API to connect dotMailer to your back-end data system
  One-click integration with SalesForce

• Create (click to expand)

  	Lite	Standard	Pro
  Easily create your campaigns using “Point and Click” technology
  Built-in Spam Assassin spam checker
  Personalise your email content at the touch of a button
  Add external web links to your email content at the touch of a button
  WYSIWYG editor
  'Add to safe senders list' link
  Number of personalisable fields (in addition to five default variables)	1	5	10
  Template Library including over 90 free, professionally designed generic templates	12 only
  Easily upload your design templates
  Easy image resizing tool
  Add to social networks’ link
  Dynamic Content
  Personalised preview
  Advanced spam checker with breakdown by desktop client, server and gateway firewalls (usage charge applies)
  Document Manager- link to and launch PDFs, and any other documents, directly from your marketing emails, in one quick step

• Test (click to expand)

  	Lite	Standard	Pro
  Free, unlimited test sends
  Inbox Preview (usage charge applies)

• Send (click to expand)

  	Lite	Standard	Pro
  Multipart delivery
  Schedule campaigns to be sent in the future
  Outbox, with campaign ‘pause’ button
  Triggered emails following web form submission
  Send from your companydomain.com (set-up charge applies)
  Generic, account-wide auto responder for all email replies

• Reporting (click to expand)

  	Lite	Standard	Pro
  Graphical representations of your results
  Delivered and open rates
  Links clicked - by link name and URL
  Forwards
  Replies
  Bounces and unsubscribes
  Drill down to individual recipients
  Overlay, hotspot report
  Print out board room ready reports
  Unlimited export of the reporting stats
  Generate “Hot Prospects” reports to further target your lists
  Filter results by Link Name to generate follow-up campaign lists
  Social network bookmark views
  One-click Google Analytics tracking code tool
  Schedule report update, emailed to up to five colleagues per campaign
  Automatic list/address book generation from reports, for follow-up campaigns based on filtered results
  Website page and path tracking
  ROI tracking from email to website conversion, by numerical and alpha codes
  Compare reports from different campaigns
  Report by top 10 domains
  Reports Filter all reports by address book, segmentation filter or dynamic content

• Support (click to expand)

  	Lite	Standard	Pro
  Online FAQ and help
  Free unlimited email support
  Free telephone support		For first 30 days

• Account Management (click to expand)

  	Lite	Standard	Pro
  Number of licensed users	1	3	10
  User permissions management
  Hierarchical Parent and Child accounts (Chargeable per Child Account)
  Brandable Corporate Console

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